Boohoo Booboo as identical coat sold at two different prices

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Now owned by Boohoo
Now owned by Boohoo

AS online retailer Boohoo starts to bring all of its recently purchased brands such as Dorothy Perkins into the group, price differentials are being discovered.

Most recently, a BBC reporter Jennifer Meierhans discovered that both she and one of her friends had purchased the identical coat from two different Boohoo website, one being Coast and the other being Dorothy Perkins but on discussion, they discovered that one coat cost £34 (€38) more than the other.

When contacted, the company told the BBC that each brand group worked independently and therefore wouldn’t necessarily know what price another brand was selling the same item for but the spokesperson confirmed that there would be a review and prices would be aligned.

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John Smith

Married to Ophelia in Gibraltar in 1978, John has spent much of his life travelling on security print and minting business and visited every continent except Antarctica.

Having retired several years ago, the couple moved to their house in Estepona and John became a regular news writer for the EWN Media Group taking particular interest in Finance, Gibraltar and Costa del Sol Social Scene.

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