THE Costa de Almeria brand was introduced recently to Polish travel agents.
The virtual three-day trade fair, Meet Hiszpania, included workshops, webinars, networking sessions and other activities. It was organised by Turespaña, the official body that promotes Spanish holiday destinations worldwide, and Spain’s Tourism Office (OET) in Warsaw.
According to statistics from Spain’s National Statistics Office (INE), 165,000 Polish tourists visited Andalucia in 2018, spending 600,000 nights in the region, a 4.4 per cent rise on the previous year.
Pre-Covid, Polish tourism was steadily increasing in Almeria province, with several weekly fights to Gdansk, Katowice and Warsaw during the summer months.
“With events like these we can put national and international focus on Almeria,” said Fernando Gimenez who heads the provincial council’s Tourism department.
“Once circumstances permit, Almeria will be present on the Polish tourism market.”
As well as Costa de Almeria, two of the province’s hotel complexes took part in Meet Hiszpania, as well as the Almeria Spanish School which offers Spanish courses for foreigners.
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