Alicante Tourist Board back London for Costa Blanca ‘anti-Brexit’ strategy

THE Alicante city Tourist Board has been back in London to continue with its ‘anti-Brexit’ strategy.
Tourist board head Carmen Sanchez travelled to the British capital with a Valencian Community delegation to strengthen its position as an attractive tourist destination for the Costa Blanca’s most important market and offset the effects of the UK’s departure from the EU.
Specifically the aim was to build on relations between British and Alicante companies.
“We were able to speak with different tourism sector businesses like tour operations, specialised press, travel agencies and events companies in order that they continue choosing us even though the UK  is no longer going to belong to the European Union”, Sanchez reported on the gathering in The Shard.
She also remarked on the difference between this kind of gathering and travel trade fairs, commenting, “While at fairs all the destinations are trying to make themselves heard, in a presentation like this all the attention was focused on the Valencian Community, and Alicante in particular.”