THE Euro Weekly News were delighted to be invited to represent their readers at a meeting in Alicante to discuss tourism.
The meeting, hosted by the AAPET (Association Journalists and Writers of Tourism of Alicante) was to discuss the importance of foreign media in the Alicante region and what image they felt was portrayed from the tourism sector.
Also present at the meeting was the Generalitat Valencia General Director for Tourism Raquel Huete Nieves, a representative from the Hotels Association and representatives from other English and Spanish media and tourism organisations, including Richard Parkes from Big FM and Felipe Lozano from Tramuntana Adventura.
The main objective of the meeting, which was held at the Melia Hotel in Alicante, was to gather information about how the regions tourism sector functioned, what were the good points and where could improvements be made.
Whilst safety in resorts was discussed, and linked to encouraging tourism it was decided that another meeting to deal specifically with this issue would be convened at a later date.
The meeting discussed the impact that Brexit could have on British visitors, encouraging holidaymakers to visit the ‘real Spain’ and the importance of town halls and tourist offices to further improve their interaction with overseas visitors.
This, the first of many brainstorming meetings, concluded that tourism was vital, it matters and communication between all nationalities was important to improve promoting the services that are on offer for all visitors to the region.