TWO of Granada Province’s main attractions, the Costa Tropical and Sierra Nevada, came together at the weekend to promote the area, in an event during which La Herradura and Almuñecar put the cherry on top with their sub-tropical fruit.
Tourism Councillor Rafael Caballero Jimenez travelled to the ski resort with a group of representatives and a lorry full of custard apples, avocados and loquats ready to take the town by storm, and later reported his satisfaction at the reception they received amongst skiers and visitors. “Our stand was inundated with visitors who tasted the fruit, and took information leaflets on the town away with them,” the councillor said.
The event was part of a coordinated activity organised to coincide with the fourth Bajada en Bañador (Descent in Swimwear) race, part of the promotion for the World FIS Freestyle Ski and Snowboard Championships which will be held in Sierra Nevada next year.
The ski resort is considered a great place to promote the Costa Tropical as it is just a short drive away, and many skiers are interested to discover they are just an hour and a half away from being able to lie on a beach, eat sardines and swim in the sea when they have had their fill of snow.