LIKE almost everything nowadays, the real estate sector is strongly linked to new technologies. Apps by real estate companies, video descriptions of the properties and 3D glasses for visiting them virtually are currently part of the business.
But now, Google has reached an agreement with a real estate company to find possible buyers looking for a property via internet and offer them interesting information through customised adverts.
Therefore, when the potential buyers are looking for property via Internet, the company will be able to show them different adverts depending on their search criteria. This is a pioneering agreement in Spain and one of the few worldwide.