AT the FITUR fair in Madrid, Almeria’s vice president, Javier Aureliano Garcia, has been holding meetings to promote the region to Denmark and Lithuania.
Garcia stated: “It is a pleasure and an honour for Costa Almeria when companies and agencies come to us moved by the good image of our promotional campaigns, campaigns that highlight our excellence as well as the way we have treated our tourists this past year.”
One of the meetings held was with the director of the Spanish tourist office in Denmark, Juan Francisco Cervero. Garcia described a good reception by the Danes who have recently visited the province.
In addition to strengthening links with Denmark, Almeria is opening negotiations with a new market, Lithuania.
Garcia also met with several airlines to open up new routes. According to the National Statistics Institute, Almeria received 1,152,131 visitors in 2014, the highest figure for four years and an increase of almost 100,000 on 2013.
Google’s Spanish travel department’s development manager, Meifang Chen, said the internet giant had also been very impressed, particularly with the success of the recent David Bisbal campaign on You Tube.