Benidorm tourism discussed in CNBC interview

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INTERVIEW: Yolanda Pickett spoke about Benidorm tourism in a CNBC interview.

UNITED STATES network CNBC aired a live interview with Benidorm Tourism Foundation director, Yolanda Pickett.

In the interview, Pickett pointed out the attractive aspects of Benidorm as a tourist destination as well as potential consequences of recent economic changes, including the IVA (VAT) increase, on local tourism. So far this year there has been a slight increase in British and European visitors and a rise in Russian tourists may be on the horizon, said Pickett. She also expressed confidence that the IVA increase set for September 1 “will hardly affect the hotel sector” which will see a 2 per cent increase. However, other tourist services including theme parks, shows, and golf courses will be more affected “because the VAT is due to increase 8 to 21 per cent in those sectors.”

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Despite economic hardships investments will be made in the tourist industry, explained the director, who indicated that 90 per cent of local establishments have undergone some sort of renovation.

 





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